The science behind Prolong

Prolong was developed by John K. Heiss, an elite cyclist with a Ph.D in Biochemistry.  The Prolong endurance formula is based on a combination of standby sports nutrition principles and the most up to date, peer reviewed, performance based nutrition research.  Most sports drinks were developed years ago and have not changed their formulas since first reaching the marketplace.  They have neglected to acknowledge a certain few landmark studies in the field of sports nutrition that have revolutionized what we know about how the body turns nutrients into fuel.  These studies render the science behind many drinks outdated and obsolete. 

Because we developed Prolong Energy based on scientific principles, we acknowledge that science is never at a standstill and information is not always definitive or complete.  We are committed to keeping our products up to date with the most current sports nutrition information available in order to provide athletes with the best sports drink possible and an utterly unrivaled endurance fuel.

Every ingredient in Prolong has been thoroughly researched for efficacy.  Prolong does not contain any non-functional additives, and Prolong does not use artificial sweeteners or coloring agents.  Period.

The three goals of Prolong Energy:

 - Maximize caloric availability for long workouts.
 - Provide a solution that is well tolerated at all intensity levels.
 - Maintain hydration and prevent cramping in extreme weather conditions (both hot and cold).
 

We accomplish these three goals with each family of ingredients:

Carbohydrate

The Dual Source carbohydrate system allows Prolong to contain 270 biologically available calories in a single serving.  This ensures that your body is able to METABOLIZE all 270 calories, turning them into fuel for your workout.  

Since Prolong Energy uses fructose as a fuel source and natural sweetener, it does not need any additional non-caloric or artificial ingredients. The result is a mild mix that is easily consumed in hot or cold weather, and during both easy workouts and intense, short races alike.

 Protein 

The amino acid profile of Soy protein is ideal for consumption during exercise. Not only does it prevent muscle degradation, increases satiety, and provide free amino acids to firing muscles, it also allows an additional 4 usable calories per gram.

 Electrolytes

One of our proudest achievements is our Rapid-Absorption electrolyte profile.  This unique, proprietary blend provides various essential compounds, which include Vitamin C, pH buffering agents that minimize the effects of lactic acid, and the anti-oxidant properties of citric acid, which also plays a facilitating role in metabolism.